Sexy Twin Billboards from Vivid Entertainment to Rise Above the Rainbow Bar & Grill at 9 AM PT Friday, May 28

HOLLYWOOD – (May 27, 2004) – A revealing, gigantic image of Jenna Jameson with breasts almost completely exposed will come literally within a nose of sparking another “Nipplegate” when it is unveiled on a west-facing billboard on Sunset Boulevard in Hollywood. “Nipplegate” is the term used to describe the furor that erupted after singer Janet Jackson’s breast was exposed during a Super Bowl half-time performance in February. The “costume malfunction” has led to a vigorous campaign to limit “indecency” in broadcasting and other public venues.

The image on the billboard, from the leading adult film studio Vivid Entertainment Group, is from the boxcover of Jenna Jameson is The Masseuse, her latest film directed by award winning director Paul Thomas, which has earned a coveted 5-star rating from Adult Video News. On the billboard image, she is draped seductively over male lover and co-star, Justin Sterling, with his face barely obscuring her left nipple. Eastbound drivers will see Vivid Girl Jameson wearing a mere slip of a bikini panty and nothing else. Video and DVD versions of the film go on sale July 4.

On the flip side of the Jameson image, westbound motorists will be greeted by a billboard of Vivid Girl Tera Patrick reclining sexily with her breasts overflowing a strapless purple mini-dress with a hemline that shows a flash of her panties. The image is adapted from the cover of her blockbuster new video, Tera, Tera, Tera.

Vivid leased space for the two billboards atop the Rainbow Bar & Grill (9015 W. Sunset Boulevard), a hip restaurant frequented by show biz/music personalities. They will be visible by motorists traveling on the busy boulevard starting May 28 (9 a.m. PT)

The billboards are another sign that Vivid Entertainment continues to play an important role in mainstreaming adult entertainment. Vivid erected its first billboards on Sunset Boulevard in the 1990s and the company created a major stir again last year when billboards with Vivid Girls advertising Pony sportswear sprouted atop the Roxy nightclub in Hollywood.

Tera, Tera, Tera, which premiered on May 26, is the first feature staring Ms. Patrick since she became a Vivid Girl earlier this year.

As Vivid Girls, Ms. Jameson and Ms. Patrick are among the elite in adult actresses. Vivid Girls, who work under exclusive contract with Vivid, are known for their beauty and talent.

About Vivid: The Vivid Entertainment Group is the world's leading adult film company. Founded in 1984, Vivid pioneered the "Vivid Girl" concept, under which top adult film stars are signed to exclusive agreements that are styled on the old Hollywood contract star system. Vivid has always placed heavy emphasis on high quality erotic film entertainment for the couples market. The company has created wide brand-name awareness with a licensing program that extends to advertising, book publishing, virility supplements, condoms, snowboards, calendars, comic books and a wide variety of other products. Vivid is known for its innovative technological advances such as full function DVDs and its popular website The company has had a mandatory condom policy for 6˝ years and requires current STD tests from performers prior to each production. Vivid is a major supplier of content for pay-per-view networks in North America and internationally. For further information contact [email protected].

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